Oakland Digital UX Writing

EXECUTIVE SUMMARY

CLIENT: Oakland Digital/Bridgegood

OBJECTIVE: Create a new member flow for nonprofits to reserve free event space.

OUTCOME: Client ecstatic with deliverables and is in the process of implementing the design solution.

HOW I CONTRIBUTED:

Provided UX Strategy
Led the design team
Facilitated user research
Built information architecture
Created UI copy

CONCEPT MODEL

CONCEPT MAP

THE CLIENT

THE PROBLEM

Nonprofits are leaving Oakland due to increasing real estate costs. Without proper space, they cannot provide crucial services and resources to the community. Additionally, when coordinating available space, the process is long and inefficient.

Approximately 250 Bay Area nonprofits anticipate cost-related moves to cheaper areas

THE SOLUTION

Nonprofits can reserve FREE event space through BRIDGEGOOD’s Community Spaces encouraging nonprofits to stay local. The online application makes it easy for nonprofits to book space instantly. The application will provide a frictionless reservation process available on mobile and desktop.

EXECUTIVE SUMMARY

CONCEPT MODEL

CONCEPT MAP

THE CLIENT

THE PROBLEM

Nonprofits are leaving Oakland due to increasing real estate costs. Without proper space, they cannot provide crucial services and resources to the community. Additionally, when coordinating available space, the process is long and inefficient.

Approximately 250 Bay Area nonprofits anticipate cost-related moves to cheaper areas

THE SOLUTION

Nonprofits can reserve FREE event space through BRIDGEGOOD’s Community Spaces encouraging nonprofits to stay local. The online application makes it easy for nonprofits to book space instantly. The application will provide a frictionless reservation process available on mobile and desktop.

RESEARCH METHODOLOGY

We conducted four rounds of testing with a total of 18 participants

INCORPORATING FEEDBACK

EDITING COPY

OBSERVATIONS

HIGH FIDELITY SCREENS

UX Writing Home

Hotels.com

EXECUTIVE SUMMARY

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CONCEPT MODEL

CONCEPT MAP

THE CLIENT

THE PROBLEM

Nonprofits are leaving Oakland due to increasing real estate costs. Without proper space, they cannot provide crucial services and resources to the community. Additionally, when coordinating available space, the process is long and inefficient.

​

​

​

Approximately 250 Bay Area nonprofits anticipate cost-related moves to cheaper areas

THE SOLUTION

Nonprofits can reserve FREE event space through BRIDGEGOOD’s Community Spaces encouraging nonprofits to stay local. The online application makes it easy for nonprofits to book space instantly. The application will provide a frictionless reservation process available on mobile and desktop.

​

​

RESEARCH METHODOLOGY

​

We conducted four rounds of testing with a total of 18 participants

​

INCORPORATING FEEDBACK

EDITING COPY

OBSERVATIONS

HIGH FIDELITY SCREENS

UX Writing Home

Hotels.com